June 11th, 3 PM- Join Discover Downtown Westbrook and Ernie’s Bicycle Shop for a social 3 mile ride throughout downtown Westbrook with stops at our new Bicycle Benefits businesses. View the event here
Bicycle Benefits is a program designed to do three amazing things 
- It encourages people to get outside to bike more
- It encourages people to bike to businesses to buy things and get great discounts
- It brings this super-cool bike program to Westbrook!
How it works:
Bikers purchase a sticker ($5) from a business or from DDW. Stickers are applied to bike helmets. Bikers show their helmet to the participating business and get a free item or discount!
Examples of incentives: 
- 15% off
- Free apple or banana with purchase
- Buy a pour and get half a pour
- Half-price bike tubes
This program incentivizes people to ride bikes into downtown Westbrook – a healthy and eco-friendly form of transportation. It also drives business to the downtown area so local shops, cafes, and restaurants get new customers.
Businesses can sign up for free and receive:
- a sticker to put on the window to showcase involvement in the program
- a sticker for the cash register
- 10 stickers to sell to bikers (businesses do not have to sell these stickers to bikers)
If you would like to participate in this program, either as a biker or business, email Abby!
Thank you, Dairy Queen, for sponsoring the start-up of this project! 
Check out the discounts!
Click here for an interactive map of participating businesses on the Bicycle Benefits webpage
Visit these participating businesses to get a discount!
